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FEATURES · STOREFRONT PIXEL
Aplon’s pixel watches each visit from the first click to the order, so the funnel and the ad credit come from your store, not from the ad platforms.
On every plan
Page views, product views, searches, collections, carts, add to cart, checkout, the four checkout steps and the purchase.
The UTM tags on the link, and the click ids Meta, Google, TikTok, Snapchat and Pinterest add to their ads.
For a signed-in shopper it keeps their Shopify customer id, and nothing that names them.
Pick a link. See which parts of it Aplon keeps, and which it never writes down.
https://fernandflint.com/products/enamel-dutch-oven?utm_source=facebook&utm_medium=paid&utm_campaign=spring-drop&utm_content=moss-reel&fbclid=IwAR3kZ8x1Qp
Only the page’s address up to any ? or #, the five UTM tags and the click ids on Aplon’s list are kept; anything else in a link, even the email address a newsletter adds to it, is never written down. A signed-in shopper’s Shopify customer id is kept, never a name, email or phone.
Aplon adds it through Shopify when you connect your store. There is no theme code to paste and nothing to maintain.
Where your store asks shoppers for cookie consent, the pixel sends nothing until they agree.
Pixel data older than two years is deleted automatically, every day.
Where visitors drop off, with checkout split into contact, address, shipping and payment.
SEE FUNNELOne credit for each order, so two ad platforms cannot both claim the same sale.
SEE ADSWhich channels introduce customers and which close them.
What each ad kept on the orders the pixel can tie to it.
SEE PROFIT PER ORDER
