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FEATURES · ALERTS

Know when a number moves, without going to look.

Set the line once. When your store crosses it, Aplon tells you, so what cannot wait until Monday does not.

On Growth and up

Alerts · Your rulesCHECKED EVERY 30 MINUTES
  • Refund rate above 5%Last 7 days · Push and emailSent 09:12
  • Meta ad spend above $600So far today · PushQuiet
  • Revenue drops by 30%Yesterday · EmailQuiet
  • Stock running lowReady alert · under 10 unitsQuiet

Set the line once. Hear when it is crossed.

WatchWHOLE STORE
  • Revenue
  • Profit
  • Refunds
  • Orders
  • New customers
  • Returning customers
  • Order value
  • Conversion
  • Ad spend
  • ROAS
  • And more

The numbers worth watching

Revenue, profit, refunds, orders, new and returning customers, order value, conversion, ad spend, ROAS and more, across the whole store.

Refund rateYOUR RULE
When it goes
  • Above
  • Below
  • Rises by
  • Drops by
Over
  • So far today
  • Yesterday
  • Last 7 days
  • Last 28 days

Your line, your window

Above or below a number, or a rise or drop by a share, over today so far, yesterday, or the last 7 or 28 days.

Aplon09:12

Refund rate above 5%

Last 7 days. Sent by push and email.

Push, email or both

On your phone or in your inbox, per rule. Set quiet hours and only critical alerts come through.

One day, and when each alert reaches you.

Turn quiet hours on and off. What can wait, waits until morning. What cannot, comes through.

One day of alertsSTORE TIME
Quiet hours
  • Refunds so far today go above $250Your rule · counts as a warningCrossed at 12:40. Sent at 13:00. Still above all afternoon, and not sent again today.
  • Orders yesterday fell below 40Your rule · counts as a warningChecked once, just after midnight. Held at 00:00, inside quiet hours, not dropped. Sent at 07:00, because it was still true.
  • Your store stops answeringReady alert · criticalDown from 03:10. Seen at 03:30, confirmed at 04:00 and sent then. Critical alerts ignore quiet hours.

Rules are checked every 30 minutes, and each one tells you at most once a day. In quiet hours everything but a critical alert waits, and is sent when they end if it is still true.

Every half hour, once a day at most.

30 minBetween checks

Rules are checked every 30 minutes, and each one tells you at most once a day, so an alert stays worth reading.

1 a dayAt most, per rule

So an alert stays worth reading.

13Ready-made alerts

Thirteen checks with nothing to set: the store going down, an ad account banned, spend on a sold-out product, stock running low, a chargeback opened, tracking gone quiet and more.